Your products sell like crazy or triple-your-money-back!


Saturday, January 12

Dear Internet Friend,

It's crazy.

I stumbled across a very simple formula that sells products like crazy. If you're interested in selling your products by the hundreds or even thousands, listen up:

On the Internet, it's tough to know who to believe. There are so many people making ridiculous claims, it's insane. It's like day after day, you get hit with hype pitch after hype pitch. In a moment, I'll tell you specifically what I can do for you. But first, here is why you should believe me to begin with:

One: I'm NOT going to promise you can make $50,000 a year or a month or $2,000 a day. That's total hype. I don't know you, your skills nor your background. How could I guarantee such a thing?

Two: Several thousand people have paid $3,000 to hear me present my formula at one-day seminars. Listen, people don't pay 3 grand to hear a bunch of crap. Think about it. You better have honest, viable, hard-hitting information, or you're going to have a mutiny on your hands (and mega refunds) in a flash.

This year I will speak at prestigious seminars in London, England, Bermuda and Las Vegas. Believe me, you don't get invited to events like this without credibility.

Three: I have had a business life outside selling you products on how to make money on the Internet. Yes, I make good money at it. But before this product took off like a rocket, my passion was using my crazy, stupid little formula with clients who forked over $5,000 to $12,000 because I helped them make a lot more.

My best, long-term client has a net worth exceeding several hundred million. I've helped him sell his products and seminars for as much as $20,000 using my crazy formula.

How many of these dudes selling "How to get rich on the Internet" have even one client in the real world? Not to mention a multi, multimillionaire.

A ton of people who sell stuff on the Internet never do anything with it in the "real" world. Plain and simple, they bought my course and everyone else's and then rewrote it.

Four: By the way, I don't hide behind a P.O. Box, a fake address nor an email address. My office number is (972) 788-0542. I've had that same number for over 15 years now. And it isn't going to change anytime soon. My true address is at the end of this letter.

This is the only product in its class (to my knowledge) with over 100 pages of real testimonials from real, live people who actually exist. These are NOT made up. I understand that any yahoo on the net can type up some testimonials and stick them on a page. But I give you my word of honor that these are legit. A few of them don't have last names because I haven't obtained written permission to use their comments. They just zipped me emails to say thanks, and I'm reprinting them here for you. In a second, I'm going to explain my crazy formula. But first, read these . . .

Of course, some of those testimonials represent exceptional results, and aren't indicative of average performance. Your results will vary. Let me say this: I lose orders to some of my competitors because I don't make outrageous claims. (In fact, I have a page of legal disclosures: legalstuff.html). But I'm hoping you're savvy to understand that claims like these are totally bogus.

Fact: Many (and perhaps most) of my testimonials are from buyers who are not resellers nor friends. Thus, they don't have a hidden motive for endorsing my product. It's just their honest opinion.

People sometimes ask me: "Marlon, aren't those testimonials just made up?" Nope. Why make 'em up when I get 2-4 new ones every day? I've got another 100 pages I haven't published. Besides that, in the US making up testimonials is fraud and you go to jail for it!

OK. Let's get down to the good stuff. You've got a product or service or have one in mind or you wouldn't be reading this. The question is, how is the best way for you to sell it?

You can use direct mail. But it's darned expensive. Let's say you rent 5 lists to test. You're going to pay $2,000 to $2,500 just for list rental fees. Then you're going to mail 1,000 letters to each list as a test. That costs you $500 per list -- bare bones minimum. So now you're out another $2,500.

You're into the deal $5,000 and your product may bomb! You may lose your shirt. In fact, my research shows only 1 out of 7 direct mail projects is a winner. Don't get me wrong, you can make big bucks with direct mail. But that isn't what my formula is about.

IN THIS INFORMATION, YOU WILL FIND OUT:

The simple system a friend of mine used to build a multi-million dollar business and then cash out for bookoo bucks. What it has to do with my formula.

Actual examples of multi-million dollar online businesses using variations of my formula. How it's done in the real world.

Automating your web site, order taking, product fulfillment and follow up. What no one else is telling you is that even with that, they're STILL working 14-hour days! Why? I'll tell you.

Need a merchant account? There's only one person I refer people to for a very good reason.

Associate programs. Everybody is jumping on the bandwagon. First it was search engines. Now that has grown stale. The sexy new thing is affiliate or associate programs. Everybody has one or wants one. But is there a lion lurking behind door number two? You sure as heck better find out before you go charging through.

How one of my friends built a multi-million dollar business using dirt-cheap direct mail. (An interesting twist on my formula you may want to try.)

And that's just the beginning. There is much more:

How I have helped my clients make millions of dollars.

Secrets you can take to the bank.

You've tried free-for-all links sites, free classified ads, some paid ads, you've used submitted your pages to all 1233 search engines and used the bulletin board thingy jigger to pound out your URL. You've sent off articles to ezines and posted in forums. When do the good times roll? Where's the traffic? Where's the money? How come there's trouble in paradise?

You're using a certain version of Front Page or another "what you see is what you get" html editor. But it does all kinds of freaky things to your code. It looks great in one browser but goes all to heck in another. What if I told you there is one easy-to-use html editor many pros use because it doesn't screw up your code? Are you using it? It sure could save you a lot of trauma.

How a friend of mine gets 10,000 hits a day to his web site! Here's the deal: He has developed a way to get 40% to 50% response to a certain type of email that people will pay through the nose for. This figure is astounding. Hardly anybody ever gets that kind of response.

My friend who does this barters this particular email service for free advertising on extremely high profile web sites. His ads are all over one enormously popular web site. He told me he gets 10,000 hits a day with this method! He saves TONS on advertising costs. I tell you the secret behind his incredible response rate. For $250 you can use his method. This has NOTHING to do with spam, by the way. Relax, it's totally above board and in high demand.

Multi-step marketing: What works and what doesn't. Why?

The Ideal Business: How to turn what you know into cash. Speaking. Writing. Information products. Secrets you should know.

What are the secrets behind the people who have million dollar home-based businesses? Here's what I've found out from people I know personally. By the way, I do very well. But being a millionaire isn't my focus. I'd rather be on the beach in Bermuda or hanging out in London, as I will soon.

What to do tomorrow morning to begin selling your products like crazy.

How to ratchet up the formula using free publicity, multi-step postcard campaigns, multi-step fax campaigns, and no spam email marketing.

Why you can be too smart for your own good. The way to get the sales you want and the profits you need even if you're a dummy.

What to do when you work your tail end off on a marketing promotion and it bombs. My killer trouble shooting chart. Just follow the steps to success.

Can you really make money like they say by placing a little classified ad in a newspaper and then buying ads in more and more and more papers? The truth will shock you!

Would you like to get 1,000 referrals at a time? Everybody knows referrals are the best source of new business bar none. But normally they just trickle in. I know one marketer who uses virtually this one marketing strategy alone and hauls in millions. True story.

What you need to know about using direct mail.

How to get rid of "your price is too high."

My famous "Scruffy" method for overcoming sales resistance and getting people to buy today.

Why I only deliver digital products. Should you digitize your business?

How the formula works in both online and off-line environments.

Secrets of ad copy that sucks up cash like a Twister on steroids! There are a lot of well-intentioned people on the Net who sell information on how to write ad copy. Fine and dandy. But they've never written for a client before. Not once. I get paid as much as $12,000 in 3 days to write. I'll tell you what really works in simple language you can understand.

I have a master's degree in psychology. I use all kinds of psychology when I craft my letters that soak up cash like wild. I take you deep on the inside and reveal secret strategy you won't hear or read anyplace else.

A super cool program that automates all your follow up for you. People fill out forms at your web site. Zap. The data goes automatically into a database. Boom. Your sales letters zip out without you ever raising a finger! A true thing of beauty!

After putting up your web site, your first inclination is to get listed at the top of the search engines. You learn about titles, meta tags and all the normal blah, blah information proliferated in every free ezine on the planet. You try it and you come up 9,999,999 on the search engine list. What's a marketer to do? I know the top search engine gurus on the planet, and I'll tell you the truth no one dares to.

A woman I know works from home, spends only $1,000 a year on advertising and sells a very healthy six figures plus of her products using her unique spin on my formula. Oh, did I mention? She does this while taking care of her kids and hubby. What's her secret marketing method? Could this be your "missing link?"

Are you looking for a terrific product to sell that won't die? How about this? I found out about a guy who started a very specific kind of mail-order business. He thrived during the worst economic time of the last 100 years! It's evergreen and tailor made for the net.

A down-and-out insurance salesperson changes tactics. One crucial discovery gives him a billion in sales. He ends up buying the company he was working for. How I installed his system into my formula.

An ex-computer salesman in California applied my formula with a genius twist and developed an incredibly thriving online business. Find out about the ummmph he added and how you can use it too.

New ways to send your traffic through the roof. I'm NOT talking about the same old rehashed, regurgitated search engine stuff. These are new and different.

How to develop new products, back-end profit centers, lead generators and repeat business money machines in only hours.

Where to spend a limited advertising budget. What NOT to waste money on.

A complete, step-by-step explanation of my crazy formula. Why it's different from what most people do.

How to track ALL your advertising results. I'm talking actual dollars generated. Not just hits. This is the real secret of advertising. Most people have no clue how much revenue an ad actually generates. Now, can know for sure. Every time. To the penny.

Think banner ads are a waste of time and money? Then you should hear about how my pal in Canada rakes in as much as 5 grand a day using them to advertise his product. The first time I tried out his method, I got an insane 23% click through on my banner as documented by Smart Clicks ranking me #1 for that time period. In fact, they asked me to be a testimonial to their venture capitalists.

A very clever strategy to use if you aren't getting enough traffic to your web site. It has nothing to do with "mirror pages" "metatags" or goofball free-for-all links spamming. This is a simple, practical, common sense strategy. But almost no one understands or uses it.

What you must do to get people to fork over money online. The good news is anyone with a few bucks can stick up a web site. The bad news, anyone with a few bucks can stick up a web site. That means you gotta be smarter than the next guy or gal to get people to buy from you instead of them. What you need is a secret psychological weapon. I'll tell you about one so slick it'll blow your mind. And you don't have to worry about your competitors ever figuring it out!

Should you sell a bunch of products or only one?

What to do if you don't have any of your own products? Can you really build a profitable income selling products by others?

The spam controversy. What nobody has the guts to say.

Why Johnny can't sell his way out of a wet paper bag.

The stupid-simple application of my formula one marketer used to sell tear gas like it was candy at a kid's convention!

How to keep from losing your shirt on dog product ideas and promotions.

Wanna know something that fascinates me? When I talk to people on the phone, you'd think I'd get a lot of questions about "What can I do to make more money tomorrow morning." That kind of thing. But do you want to know the one question I get more than anything else does? "Marlon, can you really do it? Can you really make money on the computer with a home-based business? Can you really sell products like crazy with your formula? Or is all this just a bunch of hype?" I answer those questions for you.

You've heard that 95% of web sites aren't making money on the Internet. Right? Guess what? That's totally false and misleading information designed to scare you into buying a how to product. The truth is, the average web site generates an astounding profit figure. Here are the facts from the best Internet research company in the U.S.

How do you determine the optimal price points for your products? Are you selling way too cheap? Did you know you could often increase sales by raising your prices?

If you're having problems selling what you're selling, it's probably because you're selling the wrong thing to the wrong folks. Sometimes just a twist or two can shake loose the money like crazy. Here's how to shake, jiggle and jolt your money tree.

How to save $750 on a merchant account or more. Are you leasing software? If you are, you're probably getting ripped off. I got my account for $300. No lease. 2%-4%% processing fees.

How to get your web site design done for a fraction of the cost (and I'm NOT talking about using an amateur at your local college).

Of course, the bullets above are based on what I've done or my friends, and aren't indicative of average results. About now you're expecting me to tell you I can show you how to make $10,000 a day, week or a month -- whatever. Guess what? Not gonna happen. Not here. I'm not going to hype you. I lay out my formula. But I don't know your market nor your products. So how could I with any integrity represent or even imply that I can show you how to sell $X dollars weekly? You know and I know that that's totally bogus. Don't fall for the hype.

There are so many scammers and rip-off artists online, I thought it'd be helpful if I presented a few criteria to help you only invest your dollars in stuff that's going to give you a great big bang for your buck:

1. Only buy from a marketer who is a professional in the field and actually writes the product himself or herself.

As I mentioned, I had a celebrated marketing career prior to ever selling this product. Also, I wrote this program with my own keyboard. The information is ALL mine. Did you know that not all "experts" write their own programs? They pay a "ghostwriter" to do it for them! Rumor? All I know is I wrote the Amazing Formula myself. It's my own formula. Not someone else's. Thank you very much.

2. Only buy from marketers who have a background in direct response.

Traditional advertising agencies are clueless about direct response. They only understand image advertising and "branding." Branding is terrific if you're a $100 million dollar corporation. But if you aren't, you better know as a fact that every dollar you spend is coming back to you multiplied. My background is 100% direct response. That's what I do.

3. Do NOT buy packages that promise or imply they'll make you rich virtually overnight or make you X dollars in X time period.

For example, don't buy packages that say they'll make you $1,000 a week, $10,000 a month, $X next year, etc. Those claims are obviously bogus. The person has never met you. For all they know, you're Charles Manson. How can they claim you'll make a dime.

Now, I do have a few friends who sell good products that make claims like this (much to my dismay). But as a general rule, avoid all such offers. I cannot and do not suggest you'll make even a dime with what I offer. I do have a strong moneyback guarantee. But it isn't based on how much money you do or don't make.

By the way, the FTC says that if you make such claims, they have to be representative of what the average person does who buys the product, unless you clearly state otherwise. Well, the truth is,the average person who buys a "how to" information product doesn't even read it! So you can see why making claims is dangerous. This is why I usually have a full page of legal disclaimers on my products.

You should also know that the same thing applies to testimonials. You'll notice that on my testimonials I always state that they aren't meant to represent what the average person does.

4. Similarly, do not buy products that make obviously false claims.

For example, I'll show you how to make $9,000 in only 90 days. Yeah right. I give some pretty dramatic success stories of specific techniques people I know have used. For obvious reasons, that is far different from saying you'll do the same thing -- guaranteed.

Oh, here's another one: Free bonuses with price tags that are way out of whack with reality. I've seen some pretty crazy stuff.

5. Buy based on the ability to obtain results, not the sheer number of resellers who swear the product is great.

Fact: Most products like mine are sold by resellers. Products that pay out a commission on two-levels to resellers (and a commission on all other products sold to that customer) will be the most widely promoted. I pay out a very high one-level commission because my attorney tells me two level programs are considered to be multilevel in the US (More about my reseller program in a minute in the "bonuses" section.)

The real acid test is the ability to actually get results. Read my testimonials and form your own well-reasoned conclusion.

Not long ago I did a survey of my customers.

I found out that my average household has a $75,000 income minimum. Not bad. Most are college graduates. More males than females. No surprises there.

But I also found out that some of my customers told me they don't want to pay more than $30 for any new product I come out with. I have to tell you, I'm shocked! Totally shocked.

I'll tell you right upfront: I'm NOT going to lay out my best information that has cost me a fortune in time and dollars to uncover for virtually nothing. Truth is, you get what you pay for.

You don't know this. But I get paid $1,000 an hour for consulting. Not a lot. But I do get paid that. No bull. Why? Because for the people I work with, I should be able to make them many times more than that by strategizing with them.

I figure I have at least a $5,000 of my time in this (I'm a fast writer). My price isn't cheap but it's extremely fair. It's $69.00. Just one or two extra sales and you pay for it.

If that isn't fair, I don't know what is.

OK. Pay attention to this part: Get my product. Read it and TRY IT OUT. If you aren't thrilled with the results anytime within the first 365 days, I'm going to give you TRIPLE your money back.

All I ask is that you try out my simple, easy formula and give it a shot. Just give it a fair effort. If you aren't very satisfied with your results, I don't want your money. Furthermore, I'm going to give you triple your money back, which is $201. Just show me you tried my formula as presented, and I'll give you triple-your-money back.

I'm the first person I know to dare to do this with a digital product. The only reason I can do it is because I'm supremely confident you're going to fall in love with my down-to-earth formula.

If you order by midnight, you'll also receive 8 incredible bonuses.

First, you'll notice there are several free bonuses I'm NOT offering: For example, I'm NOT offering reprint rights to 12, 50 or 100 reports you can resell. Why am I not offering this? Because you know and I both know that those reports are almost never commercially viable products. If they were worth a lot, would people be giving them away? Would they really turn down the extra sales?

If you need products or reports to sell, you can create them in a few hours using my methods anyway.

I'm NOT going to send you a book filled with products you can buy at discounts and resell. That's crazy. You really think you're going to make any money off a laundry list of products? If you do, I have some land in Florida for you ... But if you're looking for a product to sell, in my course, I do tell you the one right way to get one.

I'm NOT giving you access to some secret forum where people without lives go to bicker and argue all the time and rarely exchange useful ideas. But in my course I do tell you several extremely useful places you can go for help.

I'm NOT giving you a diskette with 1 million names you can spam and get clobbered in return. I'm NOT giving you a diskette with 7,000 outdated media contacts that don't match your target market. I'm NOT giving you several diskettes with 2k of links on each. (What a marketing gimmick). I'm NOT giving you shareware programs on diskettes that you can download free anyway off the Net.

Here's what I am giving you.

The little-known secret a friend of mine used to get 12,000 new ezine subscribers in only ONE week! (He got 4,700 in one day alone!) The cost? $250.

Plus, a hypothetical example of how to turn 12,000 subscribers into a very cool six figure income. In addition, I'll reveal the secret software another company used to get 100,000 ezine subscribers. Can you imagine how much money they make off 100,000 subscribers? Almost no one knows about this tool and it'll blow your mind!

Please notice: I'm NOT promising you'll get 12,000 nor 100,000 new subscribers in one week. I don't know you, your business or your products. It would be impossible to make such an outrageous claim. I can tell you this is probably the most practical, simplest, and easiest way I've seen to ramp up the big traffic.

You get reprint rights to my first-class report called The Money Secret: How I make an extra $5,000 to $13,000 cash bonus anytime I want in only a few hours via Internet marketing. Discover my simple but powerful method most people either overlook or don't properly execute. Of course, as you know, I'm not guaranteeing you will duplicate my results, nor that they are average. But you CAN offer this report as a bonus with your product. You can sell it. You can give it as a freebie when people sign up for your ezine or mailing list. Or, if you take advantage of bonus eight, you add your reseller link in the resource box at the end and make money by giving it away. We supply ads and a killer banner.

A 30-day free trial of a software program that lets you launch your own business in one hour.

At last there is a software program that does practically everything for you.

It keeps you from getting bogged down in technology and lets you focus on marketing your product and making money.

This new program:

1.  Takes orders for you
2.  Sends a series of follow up emails to customers
3.  Signs up people to resell products for you
4.  Tracks associate orders
5.  Drops new associates in an autoresponder series 
6.  Gives you unlimited autoresponder sequences
7.  Has built-in ad tracking software
8.  Processes credit card orders in real time
9.  Manages your mailing list for you
10. Sends out surveys and puts answers in a database
11. Much, much more
12. Allows you to move your whole business to a new ISP in a flash

Before this program, automating an entire business took weeks or months. You had to hire a programmer and so forth. It was tough to integrate autoresponders, your associate program, real time credit card processing, a list serve and a shopping cart.

This program does it all for you. Best of all, it'll cost you less than several sequential autoresponders. And it'll save you a ton of time in trying to put all these systems together.

You get a 30-day free trial.  The cost to purchase depends on the features you want.  

How I have obtained 8-23% click through on banner ads (documented by Smart Clicks). In a banner ad campaign, I got as high as 23% click through in a one-month period. I have a secret. I'll reveal it to you. Of course, I don't know your product, so it'd be absurd to say you can duplicate my results. But I'll show you the method that my friends use to routinely get 2% to 6% clickthroughs, and higher.

Full info about the little-known but incredible software program that will double your direct mail sales and profits. Plus a very clever way almost no one knows about to use this secret online too.

Access to my exclusive "Players Only" web site where I post resources, articles, software downloads and updates. This is for players...that is, for my customers who are aiming to make serious cash and ready to take action now, instead of sitting around dreaming. Players are the folks who make things happen. You get a 7-month membership.

Everything you really need to know about Affiliate and Associate programs. Instead of taking as much room as possible and adding filler to explain the topic, I just boil it down to the nitty gritty. I give you straight up the upside, the pitfalls and the software I recommend. But let me say this, there is dirty laundry on this subject that needs to be aired. The truth about associate programs may shock you. Some people try to make out like this is rocket science. It isn't.

The rights to resell this product for a 60% profit. That's correct. Purchasing this product at retail entitles you to resell it for a 60% profit. Who else gives you a whopping 60% profit on an associates program? But I figure, I can either spend money on advertising or give it to my customers. Two sales and you're already in the green. Click here to read why this reseller program beats others hands down!

Now, you can become a reseller without buying my product. But I don't recommend it. You make no commissions on your first 3 sales.  Your commissions begin with the fourth sale. For details, send an email to: mailto:[email protected]?nospam

It's easy to order my product. Just click the link below. You can download The Amazing Formula digital product on the spot. Note: If you have Web TV, you cannot download the product. You must use a friend's computer.

To your success,

Marlon Sanders
(972) 788-0542


PS Click here only if you've decided NOT to order.

If you promise to tell 3 of your friends about The Amazing Formula this week, I'm going to give you one more thing . . .

The most common question I get is, Will the Amazing Formula work for MY business? It's different?

The answer is yes! It's designed to work for virtually all types of businesses. But to make absolutely certain you understand how to apply the the Formula to your business, in addition to everything else, I've decided to give you my complete 12-month, 160-page Twister Marketing (TM) Intro Course worth $97.00. You'll discover how to suck up cash with a vengeance -- morally, legally and ethically!

This course reveals the power of "funnelizing" your business using the Formula. My entire business is built on this simple method. Most people "don't get it." You will after you read this report. See your business in a whole new light. Each month you'll get an injection of powerful, positive marketing insights to get you on track and keep you on track.

This course is in addition to The Amazing Formula, which you will download immediately.

If you're in another country and you want to order by bank draft, write the words "Amazing Formula" on a piece of paper and mail it to the address below. Please put the name or ID # of the person who referred you on a note with your bank draft. And include your email address, so I can email you the download instructions.

Make your bank draft out to Higher Response Marketing, Inc.

Higher Response Marketing, Inc.
5636 Spring Valley
Suite 18B
Dallas, TX 75240

Click here to order now

If neither of the above solve your problem, call in your order at: (972) 788-0542. You'll be able to immediately download the product.

If that URL doesn't appear as a hyperlink, then type this in your web browser: http://www.higherresponse.com/track/jumporders1.cgi

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